BRAND DNA

Strategy you can touch.

Arbifio looks printed, plays instantly, and uses color to explain action. This page is the source of truth for that system.

PLAY ARBIFIO

THE SPECTRUM TRAVELS RIGHT TO LEFT IN 18 SECONDS

The color system

Paper and ink carry the structure. Six game inks carry identity, action, reward, and ownership.

Warm Paper

#F0E8D8

Page and transition cover.

Card Stock

#FFFDF7

Panels, cells, and raised surfaces.

Registration Ink

#1D1812

Type, borders, and hard shadows.

Chain Green

#2ED573

Play, progress, positive state.

Tactic Blue

#1E7BFF

Join, navigation, information.

Reward Yellow

#FFD83D

Dots, rewards, attention.

Reaction Orange

#FF7A00

Energy, timing, escalation.

Pulse Magenta

#E832B0

Ink registration and emphasis.

Strategy Violet

#8B3DFF

Custom modes and deep play.

Two voices, one game.

DotGothic16 gives Arbifio its pixel stamp. IBM Plex Mono keeps every control, number, and explanation exact.

DISPLAY

CHAIN
REACTION
DotGothic16 / 400

INTERFACE

PLACE 3 DOTS
CAPTURE 12 CELLS
TURN 04 / 25 SEC
IBM Plex Mono / 400, 500, 600

Built like a board game.

Outline
2 px registration ink
Shadow
Hard offset, never blurred
Cards
14 px radius
Buttons
10 px radius with physical press

Motion explains state.

Color travels slowly through the logo. Fast motion belongs to chain reactions and direct feedback.

18 s logo spectrum cycle

250-350 ms internal screen reveal

0 ms artificial startup wait

Static when reduced motion is enabled

Approved assets

The interface is the brand. Social art must keep the paper, ink, legal board state, and a recognizable skin.

OPEN SOCIAL ART

Keep it Arbifio.

DO use warm paper, hard ink, exact game colors, dots with meaning, and tactile controls.

DO NOT use black neon worlds, glass UI, soft glow, generic gradients, or decorative cubes.